Spec Work

Totino’s Pizza Rolls

Niche flavors are for niche people. Instead of focusing on the extreme flavors themselves, this mock campaign focuses on the people who prefer the extremes. The “That’s How I Roll” campaign speaks to individuality: there’s a tasty Totino’s product that’s just right for how you roll

With Love From Hell

This delightfully named bakery is located in Hell, Michigan, which lends itself to some fun social posts.

Allcom Communication

Allcom Communications is a fictional corporation in the Mirror’s Edge video game universe. Though the game developers haven’t released much information about it, what little information that can be found describes it as one of a few corporations, together known as The Conglomerate, that govern the country of Cascadia, in which the game is set. Though most of the companies in this setting are shown to have some amount of marketing and social activity, there is little to be found from Allcom Communications. I saw this as an opportunity to ask the question: How does an oppressive corporatocracy communicate with citizens and employees?